First Onsite is a disaster recovery and property restoration company based in Denver, Colorado. They wanted a library of images showing their crews in action in corporate office environments that had suffered fire and flood disasters. Production rented a warehouse and built two sets to reflect each scenario. Sets consisted of two walls at a 90 degree angle.
The client had hired another agency for the same shoot and was unhappy with the results. This time they wanted imagery that had more energy and authenticity. So I directed the crew to go to work in each set like they’d tackle a real job and then shot them documentary style as they worked. I used post-production to add grain to enhance the grittiness of the work as well as orange and blue color hues to bring out and differentiate the fire and flood scenarios, respectively.